Only FX’s “American Horror Story” beats out The Brian Fuller Show for most in-demand horror series
Brian Fuller”HannibalIt was the second most sought-after horror series in the United States in October, according to data from Parrot Analytics, which takes into account consumer research, streaming, downloads and social media, among other engagements.
Despite ending on NBC in 2015. The show’s dedicated community of “Faniables” has helped maintain interest in the show even after the show’s conclusion.
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But in October, the most in-demand horror series in the US was FX.American Horror Story”, which had 26.4 times the average chain demand for the month.
The anthology format seems a natural fit for a horror series. Half of the most sought-after horror series last month were anthologies, including “American Horror Story.” Each episode of Shudder”creep Show“Focus on a different setting and plot whereas Hulu’s”Castle Rock“Every season its story changes.”The Haunting of Bailey ManoroMike Flanagan’s “The Haunting” is part of the anthology series on Netflix. ,ahaatiIt was the only international series to make it to the rankings. It is an Indian horror anthology series that originally premiered in 1995 but has been brought back in recent years.
both of netflixchilling adventures of sabrina“And HBO”lovecraft countryEnded 2020 and still has a solid level of demand, about 11 times the average chain. Only time will tell if the demand for these shows lives up to “Hannibal”.
But “American Horror Story” has become the standard for the horror genre on TV, reaching a level of demand far ahead of other shows in the genre. Coming to its 11th season premiere on 19 October, it has come an impressively long way to perfect its formula and build a fan base.
Judging by the recent season premiere of “American Horror Story,” season 8 (“Apocalypse”) reached its highest level of demand at 60 times the average show right after its season premiere. Season 9 (“1984”) saw a surge in demand in the middle of its season when it set a record high demand for the show. Demand for the 10th season (“Double Feature”) was low, but the upcoming 11th season (“NYC”) is showing strong demand in the lead-up to its season premiere.
The show’s demand is currently tracking where it was until its record premiere of Season 8. Twelve days before the season 11 premiere, the demand for the show is already 40 times higher than the average show. The release schedule for Season 11 will be unique with two episodes being released each week instead of the usual single episode per week cadence. The effect would be to halve the length of the season, so it will be interesting to see if the show captures double the audience’s attention, but for half. The last season of the show has lost steam in the second half of its release, so it may be a wise move to maximize audience engagement in a short time span.
Christopher Hamilton is a Senior Insights Analyst at Parrot Analytics, a WrapPRO Partner. For more from Parrot Analytics, visit the Data & Analytics Hub.