The “Lord of the Rings” prequel was unable to downplay HBO’s “House of the Dragon” and Disney+’s “She-Hulk: Attorney at Law.”
We look at the top breakouts from the past week in this weekly data series powered by Parrot Analytics. Breakout Show is the most sought after series which premiered in last 100 days.
Amazon Prime Video”The Lord of the Rings: The Rings of Powerentered the breakout show rankings this week, the first full week of data since Amazon released the first two episodes on Sept. 1. It recorded 34.8 times the average series demand for the previous week, which it called “extraordinary.” The show level, according to data from Parrot Analytics, a level of demand that only reaches the top 0.2% of shows, which take into account consumer research, streaming, downloads and social media, among other engagements.
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However, it is looking like a crowded field at the top of the rankings, with two other series this week above the 32-fold threshold. Amazon’s strategy of releasing two episodes in its first week wasn’t enough to get off the head start that Disney+ had for both.She Hulk: Attorney at Law“And HBO”dragon house” was.
If “House of the Dragon” didn’t appear to be available last week when it saw 62.1 times the average series demand, its demand is down 21% this week compared to other top-tier new premieres. 49 times its average series demand this week looks pretty much within striking distance of “She-Hulk” and “The Rings of Power.”
While much has been made of the battle royale between “House of the Dragon” and “The Rings of Power,” Disney+ still has a horse in this race with “She-Hulk.” Premiering this latest Marvel series so close to two other major premieres might seem like a risky decision, but the data shows it’s holding its own in a heated battle for audience attention.
FX is building a successful streak with its new content. demand for each of its two latest series,”Welcome to Wrexham” And “little demon” grew by more than 10% this week. They ranked as the fourth and fifth most sought-after new series this week, respectively. Additionally, FX’s “Demand”old man“Proving to be an astonishingly long run. It’s the oldest show in the rankings this week, but still the eighth most sought-after show with 15.4x demand.
“The Devil in Ohio” is Netflix’s latest premiere to enter the rankings. Having premiered only on September 2, this week has 15 times the average series demand. Netflix’s “Audiences Are Moving Fast”the Sandman“However. Demand for a Neil Gaiman adaptation fell 18% this week and it barely ranked 10th.
For more from WrapPRO content partner Parrot Analytics, visit the Data & Analytics Hub.
